The cost of a monthly dental SEO package averages around $600/month for periods exceeding six months. For more aggressive SEO results, dentists can expect to pay between $600 and $2,000 per month for faster results and enhanced visibility. A complete dental SEO package typically encompasses all related services, including audits, onsite optimization, link building, and content creation.
Cost breakdown for Dental Website SEO
Dental SEO comprises two primary components – On-Page SEO and Off-Page SEO:
- Initial SEO and Content Budget (On-Page SEO): For those establishing a digital presence for a dental practice, the budget for initial SEO and original content writing starts at an average of $30 per page. If higher quality content is needed, costs could double or more. Initial SEO includes keyword research and a dental SEO audit. If the dental practice’s website is already online with quality content, it normally requires an initial setup, or On-Page SEO, which could cost between $100 to $200.
- Off-Page SEO or Link Building: This is often the most costly aspect of SEO. High-quality links can range from $80 to $150 or more. These links are typically known as outreach guest post backlinks. Press release distribution on premium outlets can cost upwards of $70. Building local citations might cost around $50 for 30 listings. Off-Page SEO is a monthly task for at least 3-6 months to achieve noticeable results.
- Weekly Blog Posts: It is advisable to publish at least one long-form (2000+ words) blog post weekly on the website’s blog section. SEO writers might charge $30 to $60 per post, depending on the quality.
SEO for Different Stages of Website Age
The dental SEO strategy and costs can vary depending on your website’s age. For instance, a brand-new website may require a different approach compared to a website that is over two years old. Each stage involves different focus areas.
It is important to understand that dental SEO costs can vary based on the location and the level of competition in that location, and the urgency of the work. Always, invest in quality dental SEO services as it can significantly impact the dental practice’s visibility, lead generation, and profitability.
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